Take #25 - The Influencer Olympics: Is Coachella REALLY Worth the Hype?

This week on That Digital Take, I’m breaking down the unfiltered reality of being a content creator during festival season — from landing Coachella brand deals to protecting your energy when the cameras are always rolling. 

After a peaceful arrival in Palm Springs (yes, I skipped the LA chaos), I learned that less really is more. No overbooked schedules, no chasing every party — just intentional content, pure fan joy (Gaga, Tiësto, Green Day anyone?), and balancing work + play like a pro.

We’re diving deep into:

- Behind the Scenes of Festival Sponsorships — How creators pitch, negotiate, and deliver on brand deals at events like Coachella.

- The Pressure of Brand Trips — Why "getting the shot" can ruin the moment if you’re not careful.

- The Myth of Being Off-the-Clock — Even without a brand deal, creators are never truly offline. 

- Festival Networking 101 — How to make real connections without the cringe.

- What’s REALLY in a Creator’s Festival Bag — Spoiler: It’s more NDAs and backup chargers than you think.

- Avoiding Cringe Content — How to stand out without falling into overdone trends.

- The Hidden Costs of Coachella — From outfits to wristbands, the creator price tag no one talks about.

Whether you're a creator heading to your next festival, a brand curious about influencer partnerships, or just here for the BTS tea — this episode is your guide to surviving (and thriving) during festival season. 🌴🎶

Keywords:
Coachella 2025, Festival Content Tips, Influencer Brand Deals, Creator Burnout, Brand Trips Advice, How to Land Sponsorships, Festival Creator Life, Social Media Strategy, Networking at Festivals, Avoiding Cringe Content, Hidden Costs of Influencer Life, Heineken VIP Brunch, Coachella Brand Partnerships, Content Creation at Festivals, Influencer Marketing Podcast

-- 

CODE DIGITAL20 FOR 20% OFF! This episode of That Digital Take is brought to you by Chatters Hair Salon—proudly Canadian and your go-to destination for all things hair for over 30 years. Whether you're refreshing your colour, trying a bold new style, or stocking up on your favourite products, Chatters has you covered. And right now, they’re treating our listeners to an exclusive offer—get 20% off your retail purchase online with code [PROMO CODE TBD] at checkout! Some exclusions apply. Don’t miss out—visit Chatters.ca and give your hair the care it deserves.

20% off promotion is valid online only at www.chatters.ca. Valid between March 3 to December 3, 2025. One-time use. Excludes: Dermalogica, Moroccanoil, Bellami, liters, travel size, gift packs, and clearance. Not combinable with other offers. Other exclusions may apply.